Posted by Paul Seaman under Media issues / PR issues on 18 August 2010. 2 comments.
Remember when Web 2.0 was all about creating, sharing and collaborating to produce Long Tails that favoured small players at the shallow end of the bitstream? Well, now Chris Anderson says the World Wide Web is dead. Goodbye “Free”, hallo value. More »
Posted by Paul Seaman under Media issues / Trust and reputations on 12 July 2010. 4 comments.
‘Do No Evil’ Google has, rightly, returned to China. However, Google was also right when it withdrew because its reputation and survival were at stake. More »
Posted by Paul Seaman under Media issues on 2 July 2010. One comment.
Posted by Paul Seaman under Media issues / PR issues / Political spin on 19 June 2010. 9 comments.
The last in my trilogy on the Stockholm Accords is dedicated to rebutting the authoritarian notion that PRs are “ideological governors of value networks”. More »
Posted by Paul Seaman under Media issues / PR issues on 21 May 2010. 6 comments.
There’s been lots of talk in PR circles about value networks and the network society. Here I take a closer look at what the fuss is all about and issue a note of caution and a call to moderate the hype. More »
Posted by Paul Seaman under Media issues / PR issues on 4 May 2010. 3 comments.
Here’s the second in my trilogy on the Stockholm Accords. This one deals with the Accords themselves, following part 1′s examination of their definition of terms. More »
Posted by Paul Seaman under Media issues / PR issues on 2 May 2010. 6 comments.
This is for everyone interested in the Stockholm Accords and the debate about the future of PR. This is a good moment to talk sensibly and creatively. But I fear a herd instinct is taking us in the wrong direction. (It’s a herd instinct that’s also over-intellectualised, if you’ll forgive the contradiction in terms.) More »
Posted by Paul Seaman under Media issues / Trust and reputations on 23 April 2010. 8 comments.
I had thought that Facebook would go the way of Friends Reunited, Bebo and MySpace: hyped today, sidelined tomorrow. But what if Facebook became the new Google? That’s now the company’s objective and it is backed by some substance. More »
Posted by Paul Seaman under Media issues / Political spin on 22 April 2010. 2 comments.
The British General Election barely registers on the street. It’s the mainstream media which is writing the narrative, creating overnight superstars, capturing the public’s attention, and driving opinion polls in all directions. What’s to learn? More »
Posted by Paul Seaman under Crisis management / Media issues on 23 March 2010. 2 comments.
Greenpeace has forced a tantrum out of Nestlé. Under pressure Nestlé broke the golden rule corporates must obey on social media platforms – never get personal. More »
