This second installment of a two-parter on Queen Elizabeth I describes how PR acts in support of leadership and authority using rhetoric’s persuasive powers. It tells the story of the emergence of modern PR practice and the modern world it shaped. (It is work in progress for my book: On Message: Propaganda, persuasion and the PR game.) Read on ›
Marshall McLuhan was born 101 years ago on 21 July 1911 and he’s been greatly missed since 1980. This piece dedicated to his memory was first published last year. It was the opener here in a series of profiles probing the legacy of important figures in the PR realm: Edward Bernays, Sigmund Freud, Walter Lippmann and Daniel Boorstin and more. So to first-timers and old-timers reading this sketch, enjoy the ride. Read on ›
I’m sitting lakeside near Zurich after a swim, and I surf on my friend’s handheld electronic thingamajig. It lands me on Paul Holmes’s eponymous Report. There I click on a video by Richard Levick, CEO of Levick Strategic Communications. He’s discussing three common mistakes that companies and countries make when faced with a crisis. Oops, and he then makes four classic PR errors himself. Read on ›
So, the scandal-ridden English FA accuses the scandal-ridden FIFA of corruption. The media are calling for Mr Blatter’s head on a platter. PR Week’s PR “experts” are urging FIFA to cringe and apologize, reform and move on. (What we call ARM PR.) Meanwhile, Mr Blatter asks, crisis, what crisis?
Public relations professionals don’t really do philosophy: we’re in the people business, and sound-bites suit us better than Immanuel Kant’s Fundamental Principles of the Metaphysic of Morals (1785). As for our clients, well, we’re bound to note their lust for the latest guru-speak getting lift-off from an airport bookshop. Read on ›
In commemoration of the 25th anniversary of the 1986 Chernobyl Nuclear Power Plant explosion, here is a review of Voices From Chernobyl, The Oral History Of A Nuclear Disaster, by Svetlana Alexievich (translated by Keith Gessen) Dalkey Archive Press, 2005. Read on ›
Britain’s David Cameron just spent three days schmoozing the unschmoozable FIFA bigwigs. But did he and Prince William really delude themselves that their assorted PR team, powerpoint presentations and charm could bring the 2018 World Cup to England? Let’s hope not. Read on ›