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Categories: History of PR / Political spin / PR issues / Reviews

12 March 2013

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Queen Elizabeth I: PR Icon (part 2)

This second installment of a two-parter on Queen Elizabeth I describes how PR acts in support of leadership and authority using rhetoric’s persuasive powers. It tells the story of the emergence of modern PR practice and the modern world it shaped. (It is work in progress for my book: On Message: Propaganda, persuasion and the PR game.) Read on ›

Categories: Crisis management / Trust and reputations / Zurich

20 June 2011

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How pat PR sells clients short in a crisis

I’m sitting lakeside near Zurich after a swim, and I surf on my friend’s handheld electronic thingamajig. It lands me on Paul Holmes’s eponymous Report. There I click on a video by Richard Levick, CEO of Levick Strategic Communications. He’s discussing three common mistakes that companies and countries make when faced with a crisis. Oops, and he then makes four classic PR errors himself. Read on ›

Categories: Political spin / Zurich

3 December 2010

7 comments

England never stood a chance with FIFA. Good.

Britain’s David Cameron just spent three days schmoozing the unschmoozable FIFA bigwigs. But did he and Prince William really delude themselves that their assorted PR team, powerpoint presentations and charm could bring the 2018 World Cup to England? Let’s hope not. Read on ›