CSR reality check

I believe too much effort has been devoted to turning firms into all-purpose social agencies and that too much PR effort has been devoted to selling this rather fraudulent propositon.

Categories: CSR reality check / PR issues

31 May 2013

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Getting to grips with corporate and PR ethics

This interview about corporate morals and ethics first appeared on Communication Director‘s website earlier this month. It records the conversation between the magazine’s leading editor, Dafydd Phillips, and me. Extracts from it were also quoted by Dafydd in the latest print version of Communication Director, in his piece Between Ethics and Morality (pages 52 -55). Read on ›

Categories: Crisis management / CSR reality check / Richard D North / Trust and reputations

25 October 2012

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Savile and the BBC’s clip-board kings and queens

[This is a guest post by Richard D North.] The most important questions about the BBC and Savile saga are often left a little late in the discussion. First, why did anyone of ordinary savviness at the top of a mass entertainment organisation think the old weirdo was worth a post-mortem tribute, granted the strength of the rumours which had been going round for years? Read on ›