I’m sitting at home on Zurich Lake. The world’s elite are overhead in helicopters on their way to the World Economic Forum in Davos. They will hear from PR supremo Richard Edelman that trust in banks and other corporations has collapsed while Government is back in favour. For this, they disturb my afternoon nap? Read on ›

A new survey reports that over two-thirds of consumers “would remain loyal to a brand during a recession if it supports a good cause”. Why wouldn’t they say so? And so what? Let’s try a little rebelliousness here. Read on ›