Tag: Banking

Categories: Credit Crunch / Crisis management / Trust and reputations

28 June 2012


Assessing the Barclays Bank Libor scandal

Barclays Bank has to pay a penalty of £290 million to the Financial Services Authority in the UK, and the Commodity Futures Trading Commission and Department of Justice in the US. Its crime? Between 2005 and 2009, it lied to them about the interest rate it was paying to borrow money. The reason? To benefit the bank’s derivatives trading positions by either increasing its profits or minimizing its losses. What can we PR pros say? Read on ›

Categories: Credit Crunch / Crisis management

5 February 2012


Message to bankers: how to win the PR wars

Last week there was “outrage” over the bonus awarded to Stephen Hester, chief executive of Royal Bank of Scotland. This week we are set for another moral outburst when Barclays announces expected profits of more than $9 billion, which will result in its CEO Bob Diamond pocketing around $3 million. In the midst of a global crisis that heralds austerity for many, what strategy should be adopted by PRs tasked with defending banks, bankers and bonuses? Read on ›

Categories: Credit Crunch / Crisis management / Media issues / Trust and reputations

23 January 2009

One comment

Bankers shouldn’t blame the media. They should join it

PR Week reports that the British Bankers’ Association (BBA) executive director of communications Lesley McLeod says the banks are getting a bum rap because of “inexperienced’” reporters who “fail to understand the crisis” or the “issues” it presents. What, and the BBA has to sit idly by? Why doesn’t it get stuck in? Read on ›