So, we’re all agreed that bribing the police and hacking the phones of celebs, dead soldiers and murdered schoolgirls is immoral, and some of those seem to have been the unique preserve of the Murdoch empire. (We’ll see.) We can probably agree that if the Murdoch empire obstructed police in their enquiries, that may turn out to be the longest, deepest issue of all. But there is no consensus on what we should learn from this sorry saga. In fact, I fear the wrong lessons are being drawn. Read on ›

I have noticed that there’s an increasing interest among PR pros in Chaos Theory. It might be because we’re in recession, the result of recent earthquakes and tsunamis, or even the new complexity that social media throws up. But whatever motivates them, here’s some insight into why they are misguided. Read on ›

I’m sitting lakeside near Zurich after a swim, and I surf on my friend’s handheld electronic thingamajig. It lands me on Paul Holmes’s eponymous Report. There I click on a video by Richard Levick, CEO of Levick Strategic Communications. He’s discussing three common mistakes that companies and countries make when faced with a crisis. Oops, and he then makes four classic PR errors himself. Read on ›

So, the scandal-ridden English FA accuses the scandal-ridden FIFA of corruption. The media are calling for Mr Blatter’s head on a platter. PR Week’s PR “experts” are urging FIFA to cringe and apologize, reform and move on. (What we call ARM PR.) Meanwhile, Mr Blatter asks, crisis, what crisis?

Read on ›

The media says Fukushima is awful because it is worse than Three Mile Island (TMI), even if it’s nowhere near as bad as Chernobyl. But the case for nuclear power survived TMI and Chernobyl, so it can easily survive Fukushima. In fact, even with its accidents, nuclear energy is still worth the cost and it remains the safest of all the major energy sources. Here are some PR messages we need to get out… Read on ›

Nobody can be anything but shocked by the devastating impact of the earthquake and Tsunami on Japan. The scenes were on a scale hardly envisaged by a Hollywood disaster movie. Yet that’s no excuse for the media’s seeming loss of nerve and perspective over the troubles at Fukushima nuclear power plant. Read on ›

Chernobyl was my Big Story: it was my life for a while. But it must fascinate any PR. It has it all: crisis communication, reputation management, single-issue campaigners and misleading media reporting. Read on ›

What happened to Mark Hurd at HP was the stuff of Hollywood. Michael Moore or Oliver Stone to the fore? Read on ›

Imagine the outrage if gaffe-prone BP chief Tony Hayward had said yesterday that the Gulf Coast places were “as vibrant and just as beautiful as they’ve always been”. Well, that’s what First Lady Michelle Obama did say yesterday. Read on ›

Who’s to blame for the blowout in the Gulf? It’s a fair bet that the corporations involved will get stuck with most of the opprobrium. But I’m more inclined to blame the regulators and their masters, the politicians. What’s BP to say about its plight? I’d say the big thing is for them to stress that, with luck, they’re here for the long haul. They want to fix the problem, clean up the mess, learn the lessons and go on aiming to be the “best in class”. The rest of the truth will need to be told by third parties.  Read on ›