Tag: ethics

Categories: CSR reality check / PR issues

31 May 2013

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Getting to grips with corporate and PR ethics

This interview about corporate morals and ethics first appeared on Communication Director‘s website earlier this month. It records the conversation between the magazine’s leading editor, Dafydd Phillips, and me. Extracts from it were also quoted by Dafydd in the latest print version of Communication Director, in his piece Between Ethics and Morality (pages 52 -55). Read on ›

Categories: History of PR / PR issues / Reviews

7 March 2011

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Cant or Kant? PR-think gets heavy (part 1)

Public relations professionals don’t really do philosophy: we’re in the people business, and sound-bites suit us better than Immanuel Kant’s Fundamental Principles of the Metaphysic of Morals (1785). As for our clients, well, we’re bound to note their lust for the latest guru-speak getting lift-off from an airport bookshop. Read on ›