Tag: integrity

Categories: History of PR

29 December 2013

3 comments

Are modern PR thinkers spinning Isocrates’ legacy? (revised Dec 2013)

Back in January, I gave a lecture on the moral bankruptcy of the shame culture in ancient Greece to Associate Professor Josh Greenberg‘s fourth-year undergraduate class. Afterward, a debate arose about Isocrates’ legacy. It revolved around whether his ideas and lived-example laid the foundations for what some practitioners refer to as the morality of modern ethical two-way symmetrical public relations. Read on ›

Categories: History of PR / Opinion research

7 January 2013

8 comments

Psychobabble will not make PR credible

Blimey, talk about the emperor’s wardrobe. Look around, and PR professionals will quickly come across a new-ish crop of pseudo-science which is supposed to guide them as to what their trade is and how to do it. They shouldn’t need the warning. But some, such as participants in The Holmes Report’s recent Global Public Relations Summit 2012 in Miami, who discussed ‘Persuasion, Empathy, and Neural Coupling‘ and ‘Unlocking the Brain’s Secrets About Creativity And Decision Making‘, seemingly need it stated plainly. This stuff is likely to be claptrap. Read on ›

Categories: Crisis management / Media issues / Political spin / PR issues / Richard D North

1 January 2013

No comments

The Beeb, Plod, HMG and PR

By Richard D North

The big picture

Anyone who cares about Britain, its government and its wider official culture is shaken and stirred by recent media storms. PR professionals ought to be a great position to understand what’s been going on. After all, they are media-obsessed, and narratives and messaging are at the heart of the problem faced by our institutions. Read on ›

Categories: CSR reality check / Energy issues / Political spin

2 July 2012

6 comments

Essay: Sustainability and WBCSD’s myopic Vision 2050

The World Business Council for Sustainable Development’s Vision 2050 says the corporate world must play a leadership role in solving mankind’s mounting problems. It outlines a new agenda for business: to work with government and society to transform global markets and competition to achieve a sustainable future. But here is a thought. Is Vision 2050 anything more than a PR survival plan for today’s big companies seeking a long-term and popular license to operate? Read on ›

Posted by Dr. Andrew Calcutt

Categories: Dr Andrew Calcutt / Guest Writers / History of PR / Media issues

13 June 2011

2 comments

Hairy Days for Journalism

On the night of Wednesday 8th June, Alastair Campbell issued a stark warning to British journalists. Speaking ‘in conversation’ with Bill Hagerty, editor of British Journalism Review, New Labour’s former spin doctor warned that journalism risks losing even more integrity by shifting its ‘centre of gravity’ further towards celebrity culture. Read on ›