Tag: perception

Categories: Culture Wars / Opinion research / Trust and reputations

17 December 2017

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Give a big fat no to the concept of unconscious bias

Apple’s first-ever vice president of diversity and inclusion, Denise Young Smith, had the audacity to suggest that being a member of a minority group or a woman are not the only criteria for diversity. She went on the record stating that there can be 12 white, blue-eyed, blond men in a room and they’re going to be diverse too because they’re going to bring a different life experience and life perspective to the conversation. Read on ›

Categories: History of PR / Opinion research

7 January 2013

8 comments

Psychobabble will not make PR credible

Blimey, talk about the emperor’s wardrobe. Look around, and PR professionals will quickly come across a new-ish crop of pseudo-science which is supposed to guide them as to what their trade is and how to do it. They shouldn’t need the warning. But some, such as participants in The Holmes Report’s recent Global Public Relations Summit 2012 in Miami, who discussed ‘Persuasion, Empathy, and Neural Coupling‘ and ‘Unlocking the Brain’s Secrets About Creativity And Decision Making‘, seemingly need it stated plainly. This stuff is likely to be claptrap. Read on ›

Categories: Crisis management / Media issues / Political spin / PR issues / Richard D North

1 January 2013

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The Beeb, Plod, HMG and PR

By Richard D North

The big picture

Anyone who cares about Britain, its government and its wider official culture is shaken and stirred by recent media storms. PR professionals ought to be a great position to understand what’s been going on. After all, they are media-obsessed, and narratives and messaging are at the heart of the problem faced by our institutions. Read on ›

Posted by Dr. Andrew Calcutt

Categories: Dr Andrew Calcutt / Guest Writers / History of PR / Media issues

13 June 2011

2 comments

Hairy Days for Journalism

On the night of Wednesday 8th June, Alastair Campbell issued a stark warning to British journalists. Speaking ‘in conversation’ with Bill Hagerty, editor of British Journalism Review, New Labour’s former spin doctor warned that journalism risks losing even more integrity by shifting its ‘centre of gravity’ further towards celebrity culture. Read on ›

Posted by Gavin Carter

Categories: Gavin Carter / Guest Writers / Political spin / Trust and reputations

6 June 2011

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Obama’s ratings: PR or political luck?

The president of the United States presides over a sluggish economy. Unemployment is increasing, gas prices are high and his administration’s various initiatives to boost the depressed housing market – a key economic influence – have all failed. Consumer and business confidence remain low and economists are downgrading growth forecasts. Yet Barack Obama’s approval ratings remain above 40 per cent and he seems as popular in Europe as his predecessor was reviled. Is this simply down to public relations? Read on ›

Categories: Crisis management

3 February 2010

3 comments

Where was Mr Toyoda yesterday?

Made public yesterday, the last words from a family of four: “We’re in a Lexus. . . and we’re going north on 125 and our accelerator is stuck. . . we’re in trouble. . . there’s no brakes. . . we’re approaching the intersection. . . hold on. . . hold on and pray. . . pray.” Read on ›