Tag: reputations

Categories: History of PR / PR issues / Trust and reputations

15 August 2015

3 comments

Contribution to “global conversation on global public relations standards”

Professor Anne Gregory and Jean Valin have asked readers of PR Conversations (PRC) to get involved in their project to produce a Global Body of Knowledge that defines the capabilities that proficient public relations practitioners should possess.  I am taking up that challenge here by critiquing their attempt to elevate public relations into a respected profession by defining the professional qualifications that PR pros must acquire. Read on ›

Categories: History of PR

12 November 2013

No comments

Homer and the origins of public relations

Here is the first of two essays on the rise to power of public opinion and the origin of public relations. This one deals with archaic Greece (circa: 800 BC – 500 BC). It outlines the emergence of artistic freedom and individualism on the rocky road toward democracy. The second will interrogate the contest system, the shame culture, mistrust, and openness to change and risk in Classical Athens. It will look at what happens when public opinion is not engaged critically. Read on ›

Categories: Political spin

21 August 2013

2 comments

UK PR trade bodies all at sea over lobby Bill

The Transparency of Lobbying, non-Party Campaigning, and Trade Union Administration Bill is soon to be debated in the UK’s houses of parliament. I am with Lord Bell in hating this proposal. But what foxes me is the way my great industry is so Guardianista. My every instinct tells me that this is a sophisticated case of shooting, or at least chaining, the messenger. Read on ›

Categories: History of PR / Political spin / PR issues / Reviews

12 March 2013

One comment

Queen Elizabeth I: PR Icon (part 2)

This second installment of a two-parter on Queen Elizabeth I describes how PR acts in support of leadership and authority using rhetoric’s persuasive powers. It tells the story of the emergence of modern PR practice and the modern world it shaped. (It is work in progress for my book: On Message: Propaganda, persuasion and the PR game.) Read on ›

Categories: History of PR

5 February 2013

No comments

Queen Elizabeth I: Part 1

Here is the second in my series profiling important figures in PR. It is the first of a two-parter looking at Queen Elizabeth I of England (1558 – 1603). (I am working my back to the Romans and Greeks who got this whole game going.) Read on ›