Tag: stakeholders

Categories: PR issues

13 May 2011

2 comments

My new-improved site…

Welcome to my redesigned online review. It’s got one big new feature: it handles essay-length material better. These pieces are intended to last longer than your average blog. That’s part of my wider mission now. I want to sketch out some scenarios for the future of PR and produce a book about them. They are mostly to do with how respectable our business ought to be. Read on ›

Categories: History of PR / PR issues / Reviews

7 March 2011

10 comments

Cant or Kant? PR-think gets heavy (part 1)

Public relations professionals don’t really do philosophy: we’re in the people business, and sound-bites suit us better than Immanuel Kant’s Fundamental Principles of the Metaphysic of Morals (1785). As for our clients, well, we’re bound to note their lust for the latest guru-speak getting lift-off from an airport bookshop. Read on ›