Posted by Paul Seaman under CSR reality check / Opinion research / Trust and reputations on 28 February 2010. 6 comments.
Here’s a manifesto in favour of decent top-down adult leadership rather than the febrile fashions of the crowd. More »
Posted by Paul Seaman under CSR reality check on 10 February 2010. No comments.
Being socially aware didn’t make Big Pharma innovate. Here’s a risky piece reminding us that profit matters more than seeming nice and safe, whatever the Davos savants pretend or their mantras might say. More »
Posted by Paul Seaman under PR issues on 12 November 2009. One comment.
When local boy Roman Geiser, Burson-Marsteller’s Swiss CEO, was catapulted into the stratosphere as Chief Operating Officer for EMEA, I just had to make the twenty-minute train ride to Zurich to interview him. More »
Posted by Paul Seaman under Opinion research / Trust and reputations on 30 July 2009. 3 comments.
Before I head off to Montreux for a few days’ rest, here’s a quick response to today’s FT report on Edelman’s trust survey’s mid-year update. Once again the survey’s findings are topsy turvy, particularly when it comes to how Edelman interprets its own data. More »
Posted by Paul Seaman under CSR reality check on 11 February 2009. No comments.
Boyd Neil has written a valuable manifesto in favour of CSR entitled “CR on the Hotseat” on his PR blog The Intangibles. Here’s my manifesto and it isn’t against Corporate Social Responsibility. I just put honesty as the highest responsibility. And I do think CSR has such a bad image it should be ditched in favour of sustainability, eventually. More »
Posted by Paul Seaman under CSR reality check / Crisis management on 6 February 2009. 3 comments.
The Financial Times’ management columnist Stefan Stern and others have been assessing the point and meaning of this year’s Davos. Much of it comes to the need for capitalism to express itself differently. More »
Posted by Paul Seaman under Media issues / PR issues on 13 January 2009. 3 comments.
Posted by Paul Seaman under CSR reality check / Trust and reputations on 15 December 2008. No comments.
Wal-Mart’s business and reputation are growing. CEO Lee Scott is leaving the company on a deserved high. There’s a twist: it looks like the “bad” old lean Wal-Mart is what’s doing well, not the reborn touchy-feely version. More »
Posted by Paul Seaman under Crisis management on 24 November 2008. No comments.
There’s an arctic snow storm outside. Even my Dachshund refuses to leave the house. So whilst we’re gratefully holed up in my Swiss home I’m going to write about those losing theirs in the UK. Naturally, I’m interested in the explanations given by the institutions which are turfing them out. More »
