Tag: Trust

Categories: Crisis management / Political spin / Trust and reputations

12 July 2017

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Bell Pottinger South Africa, a reality check

What unites all the major political parties in South Africa: the African National Congress (ANC), the Democratic Alliance (DA), the South African Communist Party (SACP) and the Economic Freedom Fighters (EFF)? The answer is their determination to divide the country along pre-existing racial fault lines. Yet the DA, South Africa’s main opposition party, has had the audacity to lodge a misconduct claim against Bell Pottinger (BP) with the UK’s Public Relations Consultants Association, accusing it of “sow[ing] racial mistrust, hate and race-baiting, and [encouraging a] divided society”.  Read on ›

Categories: History of PR / PR issues / Trust and reputations

15 August 2015

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Contribution to “global conversation on global public relations standards”

Professor Anne Gregory and Jean Valin have asked readers of PR Conversations (PRC) to get involved in their project to produce a Global Body of Knowledge that defines the capabilities that proficient public relations practitioners should possess.  I am taking up that challenge here by critiquing their attempt to elevate public relations into a respected profession by defining the professional qualifications that PR pros must acquire. Read on ›

Categories: History of PR

12 November 2013

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Homer and the origins of public relations

Here is the first of two essays on the rise to power of public opinion and the origin of public relations. This one deals with archaic Greece (circa: 800 BC – 500 BC). It outlines the emergence of artistic freedom and individualism on the rocky road toward democracy. The second will interrogate the contest system, the shame culture, mistrust, and openness to change and risk in Classical Athens. It will look at what happens when public opinion is not engaged critically. Read on ›

Categories: CSR reality check / PR issues

31 May 2013

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Getting to grips with corporate and PR ethics

This interview about corporate morals and ethics first appeared on Communication Director‘s website earlier this month. It records the conversation between the magazine’s leading editor, Dafydd Phillips, and me. Extracts from it were also quoted by Dafydd in the latest print version of Communication Director, in his piece Between Ethics and Morality (pages 52 -55). Read on ›

Categories: History of PR / Opinion research

7 January 2013

8 comments

Psychobabble will not make PR credible

Blimey, talk about the emperor’s wardrobe. Look around, and PR professionals will quickly come across a new-ish crop of pseudo-science which is supposed to guide them as to what their trade is and how to do it. They shouldn’t need the warning. But some, such as participants in The Holmes Report’s recent Global Public Relations Summit 2012 in Miami, who discussed ‘Persuasion, Empathy, and Neural Coupling‘ and ‘Unlocking the Brain’s Secrets About Creativity And Decision Making‘, seemingly need it stated plainly. This stuff is likely to be claptrap. Read on ›