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Posts tagged ‘values’

Briefing for PRs on E2.0′s brave new world

Posted by Paul Seaman under Media issues / PR issues on 21 May 2010. 6 comments.

There’s been lots of talk in PR circles about value networks and the network society. Here I take a closer look at what the fuss is all about and issue a note of caution and a call to moderate the hype. More »

Stockholm Accords interrogated – part 2

Posted by Paul Seaman under Media issues / PR issues on 4 May 2010. 3 comments.

Here’s the second in my trilogy on the Stockholm Accords. This one deals with the Accords themselves, following part 1′s examination of their definition of terms. More »

Reflections on the media and the UK Election

Posted by Paul Seaman under Media issues / Political spin on 22 April 2010. 2 comments.

The British General Election barely registers on the street. It’s the mainstream media which is writing the narrative, creating overnight superstars, capturing the public’s attention, and driving opinion polls in all directions. What’s to learn? More »

Why hate Ryanair’s PR? (Part 2)

Posted by Paul Seaman under CSR reality check / Trust and reputations on 18 October 2009. 6 comments.

As a reputation strategist, I find Ryanair fascinating. Judging by the response to my first post here and on Linked-in’s PR Group discussion pages, I’m not alone.  More »

Public trust in risk remains strong

Posted by Paul Seaman under Credit Crunch / Opinion research / Trust and reputations on 30 September 2009. One comment.

Financial Times (FT) research suggests that the public trusts itself to look after savings and investments more than banks, building societies or independent financial advisers. Yet most respondents said that, despite their lack of trust, they had not reduced their risk levels in these bodies. More »

What could “neuro-PR” do for our trade?

Posted by Paul Seaman under Opinion research / PR issues on 16 August 2009. 2 comments.

Are we biologically wired to behave in a particular way? Well, PR blogger Heather Yaxley reports that CIPR Marcomms Group’s forthcoming evening event is entitled, Unlocking the secrets of the brain: the nascent world of neuro PR (London on 23 September). So here’s some thoughts on why this meeting might be discussing nonsense. More »

The Barclays battle and the lovely new PR war

Posted by Paul Seaman under Credit Crunch / Crisis management on 25 November 2008. No comments.

Yesterday Barclays Bank won the vote to endorse its billions of Arab fund-raising. Its board was attacked from all sides, even by those voting for the deal. Welcome to the world of recession business. Clients are going to have hard cases to sell. That’s our real job. It’ll be exhilarating. More »

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