I had thought that Facebook would go the way of Friends Reunited, Bebo and MySpace: hyped today, sidelined tomorrow. But what if Facebook became the new Google? That’s now the company’s objective and it is backed by some substance. Read on ›

The British General Election barely registers on the street. It’s the mainstream media which is writing the narrative, creating overnight superstars, capturing the public’s attention, and driving opinion polls in all directions. What’s to learn? Read on ›

Here’s a PR manifesto offering a post-credit crunch reality check that sticks up for maintaining the primacy of shareholder value in business. Read on ›

In 1994 Tony Blair promised to turn the UK into a “stakeholder society” when he declared New Labour, New Britain. It was the cornerstone of his “Third Way” politics. But nobody’s talking about either term in the current UK General Election. Maybe the wheels will come off the “stakeholder” rhetoric in business too.   Read on ›

Greenpeace has forced a tantrum out of Nestlé. Under pressure Nestlé broke the golden rule corporates must obey on social media platforms – never get personal. Read on ›

The HolySee has apologised, rightly, for the Catholic’s Church’s cover up of the abuse of children in their care. But there are aspects of this case which should make us hesitate to single out the Catholic Church’s reputation for special attention. Read on ›

Thanks to Richard Edelman I’m flagging an upcoming book every PR should read Capitalism 4.0 by The Times economics analyst Anatole Kaletsky. Here’s a preview. Read on ›

Warren Buffett said recently on CNBC that the rules of crisis management are get it right, get it fast, get it out, and get it over. For the first time ever, I’m going to push back on Mr. Buffett’s advice. Read on ›

Here’s a critique of the tyranny of apologies and the hypocrisy of sponsors and the general public. It’s a call to all to stop faking it. It is a cry for the return of commonsense, reserve and a mind-your-own-business attitude. Read on ›

Oh! My! God! Organizing for America, the successor to Obama for America, is searching for a Social Networks Manager: apply here. But before you do read this. Read on ›