Poor communication is not a crime
Italian judge Marco Billi has jailed (pending appeal) six scientists and one public official for six years for manslaughter. They were condemned for downplaying – in their communication – the risks of an earthquake in L’Aquila, Italy, which killed 309 people in 2009. The verdict should send shockwaves through the ranks of public relations professionals, because the precedent it sets could be applied to PR pros just as easily as to our clients and their other advisers. Read on ›